Colour of 2024 by Pantone
With Pantone's Colour of the Year for 2024, the company is celebrating the 25th anniversary of its Colour of the Year program. Every year since the program's inception in 1999, Pantone has tapped into our collective values through colour—capturing a moment in time, while also looking toward the future. While it's easy to recall the most recent selections, like Peach Fuzz and Viva Magenta, color trend followers might not remember, or ever have known, what came before the latest picks.