Letterpress printing

Let’s talk business cards, something quite simple, yet so many people get it so wrong and miss the point. We hand them out face to face, the first introduction, a statement of you and the company you represent. Yet, we see it so many times, people apologising as they hand you their card, making excuses for the company that they are representing. Not a good start...

Typography and anatomy of Letterforms

The anatomy of Letterforms describes the different elements that make up printed letters in a typeface. The figure below shows the different parts of the letters in a typeface...