Atelier create exceptional bespoke hand crafted furnishings and architectural joinery. An Atelier is from the french word Astelier, and means carpenter's shop, from astele, splinter.
Atelier make luxury hand-crafted wooden furniture, most of which is created by hand. Innovation and craft is at the heart of their organisation. Designers and craftsmen challenge age-old techniques and materials to perform exciting unique contexts.
Atelier work across the UK both for residential dwellings to commercial high-end restaurants, from London’s exclusive Mayfair district to luxury private residential's in Knutsford. They also work with a number of luxury super yachts.
We created a brand identity that was inspired by traditional wood joinery techniques, which is still very much used in their processes. The identity reflects the strength, flexibility & appearance of the finished projects they create.
In addition to the branding we also created a bespoke website that reflects the quality of the design of the product. We don't use word press themes, each website we create is carefully planned, designed and built for each purpose. The Craft CMS we use allows them to easily update the website themselves, add in new projects, create features projects and also add news and journal items.
Letterpress printing
Let’s talk business cards, something quite simple, yet so many people get it so wrong and miss the point. We hand them out face to face, the first introduction, a statement of you and the company you represent. Yet, we see it so many times, people apologising as they hand you their card, making excuses for the company that they are representing. Not a good start...
Typography and anatomy of Letterforms
The anatomy of Letterforms describes the different elements that make up printed letters in a typeface. The figure below shows the different parts of the letters in a typeface...