Bangor Business Improvement District

The Bangor business community voted to support the proposal to establish a new Business Improvement District to improve Bangor's business community. Established as Bangor BID, it identified the need to establish a brand and develop visitor information.

Inspiration for the brand identity was taken from the city's geological location on the coast, thus the use of the nautical flag alphabet to connote the name Bangor. These flags were then strategically positioned to represent the letter B. Select colours from the flags were used to represent specific areas of business in the city.