The Bangor business community voted to support the proposal to establish a new Business Improvement District to improve Bangor's business community. Established as Bangor BID, it identified the need to establish a brand and develop visitor information.
Inspiration for the brand identity was taken from the city's geological location on the coast, thus the use of the nautical flag alphabet to connote the name Bangor. These flags were then strategically positioned to represent the letter B. Select colours from the flags were used to represent specific areas of business in the city.
Techniques
Accessible Graphic Design
Accessible graphic design is the practice of creating visual content that is inclusive and easily understandable for all individuals, regardless of their abilities or disabilities. It involves designing graphics and visual elements in a way that accommodates various needs, ensuring that the information is perceivable, operable, understandable, and robust for everyone.
Colour & Contrast impairment
A comprehensive guide for exploring and learning about the theory, science, and perception of color and contrast. A website for designers to learn about color, contrast, and how it can affect experiences of a user interface...